Legal

Privacy Policy

Last updated: 24 May 2026

Your privacy matters. This policy explains what personal data Baban Patra (operating as OneWay Digital Media, "we", "us", "our") collects when you visit babanpatra.com, book a call, use our services, or interact with us on social media — and how we handle it.

By using this website you agree to the collection and use of information as described here. If you don't agree, please don't use the site.

01

Information We Collect

Information you give us directly

When you book a discovery call, fill out our contact form, or reach out on WhatsApp, we may collect:

  • Full name
  • Email address
  • WhatsApp / phone number
  • Business type (e.g. doctor, coach, D2C brand)
  • Your stated marketing goals or challenges
  • Any other details you voluntarily share during calls or messages

Information collected automatically

When you browse babanpatra.com, our hosting provider and analytics tools may automatically collect:

  • IP address (anonymised where possible)
  • Browser type and version
  • Device type and screen size
  • Pages visited, time spent, and referral source
  • Country / region (inferred from IP)

Information from third-party platforms

If you interact with our ads on Meta (Facebook / Instagram) or Google, those platforms may share limited data with us — such as whether you clicked an ad, submitted a lead form, or visited a landing page — in accordance with their own privacy policies.

02

How We Use Your Information

We use the data we collect to:

  • Respond to your enquiry — schedule calls, answer questions, send calendar invites
  • Deliver services — build funnels, run ad campaigns, create content, set up automation for you
  • Communicate with you — send booking confirmations, project updates, invoices, and occasional marketing emails (you can unsubscribe any time)
  • Improve the website — understand which pages are useful, fix bugs, optimise performance
  • Run and measure advertising — track conversions, retarget visitors, and measure ad effectiveness on Meta and Google

We will never sell your data. We will never spam you. If you book a call and decide not to work with us, we won't chase you with 47 follow-up emails.

03

Cookies & Tracking Technologies

babanpatra.com may use the following cookies and tracking technologies:

  • Essential cookies — required for the site to function (e.g. form submissions, page navigation)
  • Analytics cookies — Google Analytics to understand traffic patterns (anonymised IP enabled)
  • Advertising pixels — Meta Pixel and Google Ads conversion tags to measure ad performance and enable retargeting

You can disable cookies in your browser settings at any time. Disabling advertising cookies will not affect your ability to browse the site or book a call — it will only stop us from showing you retargeted ads.

04

Third-Party Services We Use

We rely on trusted third-party tools to run our business. Each has its own privacy policy governing how they handle your data:

We do not control how these services handle your data once it's in their systems. We encourage you to review their policies.

05

Data Sharing & Disclosure

We do not sell, rent, or trade your personal information to third parties for marketing purposes. We may share your data only in the following limited cases:

  • Service delivery — with team members or contractors working on your project (e.g. a designer building your landing page needs your brand assets)
  • Tool integrations — with the third-party platforms listed above, strictly to deliver the service you've hired us for
  • Legal requirements — if required by Indian law, court order, or government authority
06

Data Retention

We keep your data for as long as necessary to provide the service and maintain records as required by Indian law:

  • Enquiry / booking data — retained for 2 years after last contact, then deleted
  • Active client data — retained for the duration of our engagement plus 3 years (for accounting and tax compliance)
  • Analytics data — automatically anonymised or deleted per the retention settings of each tool (typically 14–26 months)

You can request deletion of your data at any time by emailing us (see Contact below).

07

Your Rights

Depending on your jurisdiction, you may have the right to:

  • Access — request a copy of the personal data we hold about you
  • Correction — ask us to fix inaccurate or incomplete data
  • Deletion — ask us to delete your data (subject to legal retention requirements)
  • Opt out of marketing — unsubscribe from emails using the link in any email we send, or by messaging us on WhatsApp
  • Withdraw consent — if processing is based on consent, you can withdraw it at any time

To exercise any of these rights, email mail@babanpatra.com or message us on WhatsApp. We'll respond within 30 days.

08

Children's Privacy

Our services are intended for business professionals and are not directed at individuals under the age of 18. We do not knowingly collect personal data from children. If you believe a child has provided us with personal information, please contact us and we will delete it promptly.

09

Security

We take reasonable measures to protect your personal data, including:

  • SSL/TLS encryption on all pages of babanpatra.com
  • Access to client data restricted to authorised team members only
  • Two-factor authentication on all business-critical accounts
  • Regular review of third-party tool access permissions

No system is 100% secure. While we do our best, we cannot guarantee absolute security of data transmitted over the internet.

10

Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we'll update the "Last updated" date at the top of this page. For significant changes, we may notify you via email or a notice on the website. We encourage you to check this page occasionally.

11

Contact Us

If you have any questions about this Privacy Policy or how we handle your data, reach out:

Baban Patra
OneWay Digital Media
Kolkata, West Bengal, India
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